Video Burst Public date: 12.11.2019 04:56:26

Publisher: Vidyard

Author:

11 May 2017

How to A/B Test your Marketing Video

A/B testing of your video assets are critical to your success. This post shares some very useful strategies and concepts you should consider when trying to improve the conversion rate for your marketing video assets.
A/B testing of your video assets are critical to your success. This post shares some very useful strategies and concepts...
Tags:
a/b testing, analytics, marketing strategy, video marketing
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Publisher: Adweek

Author:

22 Feb 2017

Google Opens Up YouTube and Ad Platforms for Measurement Audit

Media Rating Council is an independent agency and watch dog for media companies. An audit by MRC gives all players the confidence that actually get what they pay for. Google is following Facebook's lead to get MRC certified.
Media Rating Council is an independent agency and watch dog for media companies. An audit by MRC gives all players the...
Tags:
advertising, analytics, facebook, youtube
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Publisher: AdEspresso

Author:

18 Nov 2016

Secret Side of Google Adwords – Video Ads

Next to Google Facebook is now the most important advertising platform on the Internet. This post does a good job in helping you understand how to create ads for Facebook, how to target them and what you should expect in terms of cost.
Next to Google Facebook is now the most important advertising platform on the Internet. This post does a good job in...
Tags:
advertising, analytics, facebook, video ads
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