Video Burst Public date: 10.08.2017 21:59:42

Publisher: NeilPatel

Author:

16 Dec 2016

We Analyzed 120,000 Google Ads and Discovered How Local Businesses Can Crush Their Competition on a Tiny Budget

Find out what techniques to use in order to compete with big brands using search. When searching google the paid clicks are only 15% of the total clicks. 60% of the clicks are organic. Learn how you can use this to grow your business.
Find out what techniques to use in order to compete with big brands using search. When searching google the paid clicks...
2 Nov 2016

The Customer Acquisition Cost (CAC) of Content Marketing

Excellent post on calculating your inbound marketing cost. Article shows you how to go deeper than simple metrics of traffic monitoring and twitter followers. Getting the tools and the spreadsheet is free, but you have to subscribe. This message is one of the top re-tweeted messages.
Excellent post on calculating your inbound marketing cost. Article shows you how to go deeper than simple metrics of...
3 Oct 2016

What Is Intent-Based Analytics And How To Leverage Them

Excellent insights on how to measure your analytics. Author points out that 80% of your visitors are looking for information and only 20% or so want to buy, so your conversion analytics needs to be based on intent. Learn how to measure your buyers.
Excellent insights on how to measure your analytics. Author points out that 80% of your visitors are looking for...
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