Video Burst Public date: 12.11.2019 04:56:26

Publisher: Exact Drive

Author:

10 May 2017

What Is Search Retargeting?

Search retrageting is a highly effective prospecting tool for finding individuals who have searched for your targeted terms on Google, Yahoo, or Bing, but have not yet visited your site. Unlike site retrageting, that only targets people who have been to your site before, search retargeting generates high returns from new customers.
Search retrageting is a highly effective prospecting tool for finding individuals who have searched for your targeted...
Tags:
advertising, retargeting, search
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Publisher: emarketer

Author:

24 Aug 2012

Marketers Turn to Search Retargeting for Branding, Direct Response Goals

When it comes to targeting consumers online, retargeting continues to prove a valued tactic for marketers. In fact, ValueClick Media found more than half (55%) of US marketers said retargeting was one of the most important forms of targeting.
When it comes to targeting consumers online, retargeting continues to prove a valued tactic for marketers. In fact,...
Tags:
direct response, media buying, retargeting, search
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