Video Burst Public date: 12.11.2019 04:56:26

Publisher: seeleyjames

Author:

25 Jun 2014

Working Strategies for Display Ads – Marketing for You, the Indie Writer

This is a great article on how to combine display advertising with direct response for best results. Display to create brand awareness and direct to generate sales. Althpugh this is directed at authors, the startegy can be universal.
This is a great article on how to combine display advertising with direct response for best results. Display to create...

Publisher: Google

Author:

8 Feb 2013

View-through conversion tracking

View-through conversion tracking provides additional information related to the value of your Ad Exchange ads. This feature provides a measure of the number of online conversions that happened within 30 days after a user saw, but did not click, an Ad Exchange ad. View-through conversions are tracked via a cookie that is placed on a user's computer; conversions are reported only for Ad Exchange ads that run on Ad Exchange sites.
View-through conversion tracking provides additional information related to the value of your Ad Exchange ads. This...

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