OA KBucket Public date: 03.11.2020 01:25:46

18 Feb 2020

Bloomberg Bankrolls a Social-Media Army to Push Message

Bloomberg is paying people $2500 a month to promote him to their social network. This is not word of mouth advocacy. Advocacy happens when people are willing to share your message because the message resonates. Our SocialSeeder solution is a much more effective tool for advocacy.
Bloomberg is paying people $2500 a month to promote him to their social network. This is not word of mouth advocacy....

Publisher: News Whip

Author:

23 Aug 2019

Everything you need to know about the state of political news

This is an excellent study on the intersection of politics and social media. It offers great insight into the leading sources of news, user engagement, top channels and the influence of social media in our political discourse. Study also covers the role of fake news and partisan media and its influence on political discourse.
This is an excellent study on the intersection of politics and social media. It offers great insight into the leading...

Publisher: Edelman

Author:

26 Jan 2019

Trust Barometer in 2019 tells us that education and familiarity are important factors!

Trust is an important factor in communication. The key finding in this study is that knowledge breeds trust and should be an important part of your strategy. Well informed people make better decisions and your employees are your best advocates!
Trust is an important factor in communication. The key finding in this study is that knowledge breeds trust and should...

Publisher: Nieman Lab

Author:

13 Dec 2018

The year of the culturally relevant curator

The author offers excellent reason for why curation is on the rise in Journalism. Lack of trust in news source, expert analysis and low cost value creation are key reasons for why curators are a mainstay for giving context to news!
The author offers excellent reason for why curation is on the rise in Journalism. Lack of trust in news source, expert...
23 Nov 2018

Trump-Russia is too complex to report. We must turn to curatorial journalism

The author of the book, "Proof of Collusion" on Donald Trump says that the amount of information released is so large now that we need curatorial journalism to keep track of everything. Our Kurator and KBucket tools are ideal for this purpose.
The author of the book, "Proof of Collusion" on Donald Trump says that the amount of information released is so large...
31 Oct 2018

Content Curation strategy for B2B marketers

Five great tips on Content Curation strategy. What I would add here, is that curating and sharing what you read demonstrates your knowledge and domain expertise. As this post recommends, and you can observe here, using our tools you can add your comments and give credit to the author while sharing great content.
Five great tips on Content Curation strategy. What I would add here, is that curating and sharing what you read...
8 Jun 2018

Employee Advocacy Stats You need to know about [Infographic]

These stats are from Bambu and employee advocacy platform. Using your employees as ambassadors offers enormous advantages. First you will have them directly involved in the growth of the company, and further you will reach more potential prospects as a much lower cost.
These stats are from Bambu and employee advocacy platform. Using your employees as ambassadors offers enormous...

Publisher: Bambu

Author:

29 May 2018

This is how to setup and launch your Employee Advocacy

Great comprehensive post on how to setup your employee advocacy for success. Employee advocacy is about more than just sales and marketing. Its about engaging your employees to share in your vision and help make it successful.
Great comprehensive post on how to setup your employee advocacy for success. Employee advocacy is about more than just...

4 Ways to Improve Your Content Marketing

This is a great study and provides great insight for what type of content you should curate for your content library. Especially in B2B business, clients are looking for insight. Curate and share great studies to build rapport.
This is a great study and provides great insight for what type of content you should curate for your content library....

Publisher: Impactbnd

Author:

17 Feb 2018

What is the Content Creation vs. Curation sweet spot?

For content marketing you need a mix of curated vs created content. This post answers some critical question on effectiveness of curated vs created content. Notice that using our KBucket solution, you can also own your curated content, which makes content curation even more effective.
For content marketing you need a mix of curated vs created content. This post answers some critical question on...
28 Jan 2018

Social Media Bots are big business and influence decisions

Great post with excellent examples of the types of bots used to fool people into believing that fake profiles are real. This is why curated content is a solution to fake news. Lets move from a stream to a matrix! Transparency matters.
Great post with excellent examples of the types of bots used to fool people into believing that fake profiles are real....
19 Jan 2018

Modern B2B selling needs curation to be successful

Learn how content libraries can help your sales people close deals and grow inbound traffic by sharing news and information from a central content library. Social selling is important and content libraries help the company control the information shared!
Learn how content libraries can help your sales people close deals and grow inbound traffic by sharing news and...

Publisher: Anders Pink

Author:

23 Aug 2017

Tools for Journalist to track and verify content

This post delves into the applications of Buzzsumo as a discovery tool for Journalist. Learn how to setup Buzzsumo to receive trending news. You should also check out Kurator as a solution for curating and saving your research.
This post delves into the applications of Buzzsumo as a discovery tool for Journalist. Learn how to setup Buzzsumo to...
1 Aug 2017

Principles of Persuasion: Ideas you should integrate for your online Marketing

Many of the principles of the art of persuasion are present in curating and sharing others content. Reciprocity, thought leadership, authority and consensus are 4 of the 6 principles that can be used by a curator to influence people!
Many of the principles of the art of persuasion are present in curating and sharing others content. Reciprocity, thought...

Publisher: Hootsuite

Author:

5 Jul 2017

The Definitive Guide to Content Curation: Strategies, Tips, and Tools

Very good pointers on how to think about content curation as a marketing strategy and the types of content to select. Using our KBucket platform, you will automatically credit the author and publisher, notify them that you are sharing their post and drive traffic to your site first.
Very good pointers on how to think about content curation as a marketing strategy and the types of content to select....
26 May 2017

Tips for optimizing your Content Library

When you curate content with KBucket, you are building a content library. This post gives your professional tips, actions a librarian would take to optimize access to information in a content library.
When you curate content with KBucket, you are building a content library. This post gives your professional tips,...

Publisher: Anders Pink

Author:

3 May 2017

Content Curation is now essential to the success of sales teams. Here is why!

Majority of B2B buyers engage on social media for advice and research to make purchasing decisions. By curating answers to their questions on your site, you will be more successful. Great post making the case for curation in B2b Selling.
Majority of B2B buyers engage on social media for advice and research to make purchasing decisions. By curating answers...

Publisher: Attach

Author:

5 Apr 2017

Things you need to know when building a content library

If you want your sales people to be more successful, make it easy for them to find research and collateral material that supports their efforts. Learn best practices for building a content library for your sales team
If you want your sales people to be more successful, make it easy for them to find research and collateral material that...

Publisher: Neil Patel

Author:

24 Feb 2017

How to come up with new blogging ideas!

This post is really about productivity. How do you organize your day, and your life, so you can be productive in what you do. What is relevant here for bloggers is using curation as a way to come up with blog ideas. Instead of writing down 10 ideas, curate 10 interesting posts!
This post is really about productivity. How do you organize your day, and your life, so you can be productive in what...

Publisher: DrumUp Blog

Author:

7 Feb 2017

3 Benefits Of Content Curation You Didn’t Know About. And Yes, There’s An App For It

Some very good arguments on why curation matters and some good ideas on how to curate. This company is a tool provides and one that I use. What they don't specify here is the process of organizing your curated content so they are always accessible. Our KBucket solution is the ideal tool for creating assets out of your curated content.
Some very good arguments on why curation matters and some good ideas on how to curate. This company is a tool provides...

Publisher: Entrepreneur

Author:

16 Jan 2017

How 3 Social Superstars Built Huge Followings Fast

Learn what works from experts. Each channel has a different strategy, but growing a large following requires you to post often and KBucket is a great solution to complement your original content with curated content.
Learn what works from experts. Each channel has a different strategy, but growing a large following requires you to post...
4 Jan 2017

3 Influencer Engagement Strategies to Create Linkable Content

Influencer Marketing should be part of your content marketing strategy. This post teaches you what metrics to use in order to measure your influencer program, how to reach out to influencers, how to maintain the relationship
Influencer Marketing should be part of your content marketing strategy. This post teaches you what metrics to use in...

Indexing quality and effectiveness

As a digital curator one of your primary tasks is proper indexing of information for easy retrieval and discovery. This study analyzes the quality and effectiveness of indexing terms. Our KBucket solution allows curators to organize articles in channels and then tag them by category, author, publisher and date. It is very useful to think critically about your indexing as it will add value to your page!
As a digital curator one of your primary tasks is proper indexing of information for easy retrieval and discovery. This...
27 Dec 2016

20 types of Evergreen Content that produce lasting results

Evergreen content are posts that can be re-shared over time and continue to provide value. These posts works specially well with our KBucket solution as each KBucket library mantains access to all links curated.
Evergreen content are posts that can be re-shared over time and continue to provide value. These posts works specially...

5 Lessons Content Marketing Can Learn from Journalism

Curation is akin to Journalism. Editor of a magazine is a curator. They select and present what should be published. They are care takers. That is why I think this article offers good advice for curators as well as content marketers.
Curation is akin to Journalism. Editor of a magazine is a curator. They select and present what should be published....

Publisher: Copyblogger

Author:

8 Dec 2016

Content Curation in an Age of Fake News

Excellent conversation with Dave Pell author of next draft and curator of news about the role of curation in consuming news, defeating fake news and the state of the media in general. After listening to the podcast take a look at our curation solutions. I believe we can do a good job in defeating fake news.
Excellent conversation with Dave Pell author of next draft and curator of news about the role of curation in consuming...

Publisher: Vox

Author:

19 Nov 2016

The top 20 fake news stories outperformed real news at the end of the 2016 campaign

Now more than ever we need curation services that allows the crowd to editorialize and tag news differentiating between fake and real news. This study is proof that we need human curators to inform us.
Now more than ever we need curation services that allows the crowd to editorialize and tag news differentiating between...

Publisher: Hubspot

Author:

16 Nov 2016

How To Create Successful Content in Any Industry: Benchmarks Set by 342 Marketing Campaigns

Setting realistic expectations and understanding the target audience is an essential component to success. This study gives you realistic number of shares per vertical. Curation is mentioned as a common element for several verticals.
Setting realistic expectations and understanding the target audience is an essential component to success. This study...
16 Nov 2016

Marketing Legend Seth Godin on the Future of Branded Content

Really insightful question and answer with Seth Godin, the godfather of modern marketing. As a content marketer and a curator, someone who editorializes content to build a brand I highly recommend you reading this article
Really insightful question and answer with Seth Godin, the godfather of modern marketing. As a content marketer and a...

Publisher: PureMatter

Author:

4 Nov 2016

The 3 Dumbest Things About Content Curation

Author points out that Curation is valuable only if you add value and have a strategy for your content marketing and branding. Blind sharing is not curation.  Good advice for professional curators. I particularly like the critique on likes. Are you just liking the headline or have your read the article?
Author points out that Curation is valuable only if you add value and have a strategy for your content marketing...
21 Oct 2016

This is what Employee Advocacy can do for you

Employee Advocacy is when you get your employees to share content fro the company website with their own social network. To have a successful advocacy program you need a curated library. This post shares the benefits of employee advocacy in numbers
Employee Advocacy is when you get your employees to share content fro the company website with their own social network....

Publisher: Vox

Author:

19 Oct 2016

Can curation have the same effect as post debate commentary?

You want to see how curation can influence opinion read the study in the middle of this article. The study found that opinions on presidential debates are shaped by what pundits say post debate. Will a curated library not do the same?
You want to see how curation can influence opinion read the study in the middle of this article. The study found that...
14 Oct 2016

5 Key Elements of a Successful Employee Advocacy Program

Employee advocacy refers to turning your employees into brand ambasadors. In order to make sure that the content being shared is of the highest quality and in alignment with your marketing goals you should use content curation.
Employee advocacy refers to turning your employees into brand ambasadors. In order to make sure that the content being...
1 Oct 2016

More and more people get their news via social media. Is that good or bad?

This study discusses 3 points. Most people receive news via social media even though the sources are traditional. Informed people participate in politics, but its unclear if social media is helping. The sources of news can be suspect. All of this tells me that curated news pages can solve some of the challenges of misinformation.
This study discusses 3 points. Most people receive news via social media even though the sources are traditional....
16 Sep 2016

How to Run an Effective Social Media Employee Advocacy Program

Employee advocacy means using you whole work force to push your message. But how do you control the message. This post was shared frequently discussing how to get started with employee advocacy. If this resonates with you, consider our curation solution for message management
Employee advocacy means using you whole work force to push your message. But how do you control the message. This post...

Publisher: Curata

Author:

15 Sep 2016

Content Curation in Marketing: The Definitive Guide

Why should you use content curation to complement your content marketing? This excellent post answers 4 important questions, with lots of examples on why curation, and how you should approach it for great results.
Why should you use content curation to complement your content marketing? This excellent post answers 4 important...
10 Sep 2016

Curation vs. Creation. How to be Content with Your Content

A non scientific yet valuable exercise in measuring the performance of curated content vs. original content. The key API's were number of followers, likes and retweets. Eventhough I don't agree with the notion that re-tweeting is the same as curation, I still like many of the insights shared, specially the one about targeting your audience!
A non scientific yet valuable exercise in measuring the performance of curated content vs. original content. The key...

Publisher: Digital Curation Centre

Author:

1 Sep 2016

Call for Papers – Embedding Digital Curation in Workflows

This call for paper is an excellent guide to topics that matter to curators. Topics include policy harmonization, skills and readiness, reproducibillity an provenance across research flows, ethics, reusability and discovery.
This call for paper is an excellent guide to topics that matter to curators. Topics include policy harmonization, skills...
29 Aug 2016

Fake Story In Facebook’s ‘Trending’ News Section Highlights Social Media’s Curation Challenges

A great example of the difference between algorithms and human curators. Facebook is doing this because algorithms can churn more stories. Our approach with KBucket is quality over quantity. Our KBucket platform is a place for human curators to organize and share their curated stories.
A great example of the difference between algorithms and human curators. Facebook is doing this because algorithms can...

Publisher: Spin Sucks

Author:

27 Aug 2016

Lazy Content Curation Is Ruining Influencer Relationships Spin Sucks

Not all Curation solutions are the same and if you don't consider the hard work content creators expand you can abuse the relationship and ruin your brand. Our solutions help you build your brand and credit the creators.
Not all Curation solutions are the same and if you don't consider the hard work content creators expand you can abuse...

Publisher: Bufferapp

Author:

9 Aug 2016

The Secret Sauce to Getting Noticed, Becoming an Influencer, and Having Fun Online

Very good tips for content curators. It recommends that you read every day, curate at least one article a day, save it and share it. I agree with all the tips, except I recommend you use Kbrowser for saving your articles. Its much more practical.
Very good tips for content curators. It recommends that you read every day, curate at least one article a day, save it...

Newsroom Curators and Independent Storytellers

This article is about story curation. Author talks about pros and cons of curating social media snippets and turning them into stories. I recommend you read the attached study. It reviews many of the elite news rooms and studies the practice of curation.
This article is about story curation. Author talks about pros and cons of curating social media snippets and turning...

Publisher: DrumUp Blog

Author:

22 Jul 2016

11 Quick Ways To Generate Content Ideas That Will Be Sure-Shot Hits

The ideas discussed in this blog post make the case for curation. After reading the article examine this KBucket page and see for yourself! Curating and organizing articles as you find them will prove extremely valuable for future reference as well as a source of new ideas.
The ideas discussed in this blog post make the case for curation. After reading the article examine this KBucket page...
18 Jul 2016

Things You Didn’t Know About Content Curation

Interesting debate and insights on curation. Readers should note that there is a wide definition of curation. Article does a good job in differentiating various methodology and their impact on your brand and seo strategy.
Interesting debate and insights on curation. Readers should note that there is a wide definition of curation. Article...

Publisher: Medium

Author:

30 Jun 2016

Overabundance of Disorganized and Unverified Information (search is broken)

In this Post Robin Good offers valid arguments for why "search" is broken. He argues correctly that most people trust search engines to deliver to most unbiased results, but the facts are different. Now more than ever we need human curators to fill the gap!
In this Post Robin Good offers valid arguments for why "search" is broken. He argues correctly that most people trust...

Publisher: InfoDesk

Author:

1 Jun 2016

InfoDesk Puts a Price Tag on Information Overload

There is an increasing demand for more carefully curated content due to unskilled searches and poorly curated and hard to find content. This wasted effort costs organizations $833 per minute according to this Info Desk study and our solution solves this very problem.
There is an increasing demand for more carefully curated content due to unskilled searches and poorly curated and hard...
1 Jun 2016

How to Help Your Staff to Curate Content

As a curator, and a company that has been selling curation services, I know through experience that organizational curation is highly effective, and needs planning and coordination. This article offers excellent steps to make your curation endeavor successful.
As a curator, and a company that has been selling curation services, I know through experience that organizational...

Publisher: Forbes

Author:

1 Jun 2016

The Facebook Curation Controversy

The author makes the point that, when Facebook with all this algorithmic technology uses curators, you come to understand that human curators offer a new dimension not accessible by the algorithms.
The author makes the point that, when Facebook with all this algorithmic technology uses curators, you come to...
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11 May 2016

What is better, content creation or content curation for marketing strategy?

Interesting study of 150,000 tweets and status updates shows best ratio for content curation vs content creation. They assume that the curated links point to third party sites and created links point to own websites and draw their conclusions based on this assumption.
Interesting study of 150,000 tweets and status updates shows best ratio for content curation vs content creation. They...

The Difference Between Content and Content Marketing

Learn about the purpose of content marketing, examples on how brands use content marketing to drive traffic, content hubs, which in essence can also be curated content pages, that lead people to your site.
Learn about the purpose of content marketing, examples on how brands use content marketing to drive traffic, content...
15 Apr 2016

The 3 Most Effective Content Curation Strategies

Excellent tips on finding content that others haven't seen yet. Learn about sources and methods of discovering content. Next learn how to frame your post to get more engagement and lastly connect with influencers.
Excellent tips on finding content that others haven't seen yet. Learn about sources and methods of discovering content....
4 Apr 2016

Content Promotion Checklist: 40 Sources from A to Z

When you curate content with the intent to use your curated content for content marketing, or more precisely use content to get traffic back to your site, you are in essence creating content and many of the rules of Content Marketing apply. This article has a very useful infographic to help you be a better content marketer.
When you curate content with the intent to use your curated content for content marketing, or more precisely use content...
27 Mar 2016

The Ultimate Content Curation Strategy for Your Social Media

A thorough review of content curation with excellent tips on what tools to use for discovery of content, excellent SEO tips with do's and don't list to optimize your strategy. KBucket solves the challenge of getting inbound traffic from curated content. In fact with KBrowser and KBucket you can easily execute the strategy in this post.
A thorough review of content curation with excellent tips on what tools to use for discovery of content, excellent SEO...

Publisher: Poynter

Author:

16 Mar 2016

New ways of thinking about the News Homepage

News people sat in a room and ideated  about new ways of presenting news. They realized that a digital experience offers new opportunities in delivering what people actually want. Curating news from different sources in one place was one of the main ideas. The other was to make comments more engaging.
News people sat in a room and ideated  about new ways of presenting news. They realized that a digital experience...

Publisher: Shaw Academy Blog

Author:

14 Mar 2016

Content Curation: How important is it in your content strategy?

As a curation platform provider we can tell you that we get 1.6 "inbound Links" for every link we share. The type of content we choose is a big part of this success. This article provides great insights into building your curated library.
As a curation platform provider we can tell you that we get 1.6 "inbound Links" for every link we share. The type of...
12 Mar 2016

The Benefits, Tips and Challenges of Content Curation

Some very useful infographics on why marketers use curation to complement their content strategy. With the explosion of content, finding, organizing and sharing great content offers evident value. Learn how curation builds value for the brand.
Some very useful infographics on why marketers use curation to complement their content strategy. With the explosion of...

Publisher: BuzzSumo

Author:

3 Mar 2016

How to be the Best Answer to Customer Questions: Insights from 600,000 Posts

Curation requires research. As a good curator you need to know what your users want, very similar to answering question they are seeking or even they should be seeking. Follow these guidelines for your curation strategy.
Curation requires research. As a good curator you need to know what your users want, very similar to answering question...
4 Jan 2016

Why you need a content library, how to build it, and promote it.

The concept of content libraries came about as a lead generation tool. What should resonate with our audience is the fact that a content library is an effective marketing strategy for generating leads, collecting emails and building relationships.
The concept of content libraries came about as a lead generation tool. What should resonate with our audience is the...
26 Sep 2015

Why you should use Content Libraries to boost your marketing strategy

Content libraries or content hubs should be integral to your marketing strategy. This post discusses the reasons for creating content hubs and all the ways you can benefit from them.
Content libraries or content hubs should be integral to your marketing strategy. This post discusses the reasons for...
24 Aug 2015

News media literacy class: Which newspapers, magazines, and websites are reliable and trustworthy.

Since much of main stream media is losing its objectivity, colleges need to teach students how to analyze news for truthfulness. Curation, and more specifically KBucket type topic curation can be instrumental in creating a new form of Journalism.
Since much of main stream media is losing its objectivity, colleges need to teach students how to analyze news for...
5 Aug 2015

5 Great tips for Buiding and maintaining a content Library

Sales people brand themselves and their services by sharing content on social channels, yet they don't have time to look for content. Content Libraries are therefore essential to your teams success. These great tips will put you on the right path. This post is shared from our KBucket content library.
Sales people brand themselves and their services by sharing content on social channels, yet they don't have time to look...
24 Jul 2015

Content Sources for Employee Advocacy

Great ideas on how to use Content Curation for employee advocacy. Basically creating a content library that every employee can draw on to inform themselves and share information with their clients and social networks. Our KBucket solution is an ideal content library to achieve goals stated in this article.
Great ideas on how to use Content Curation for employee advocacy. Basically creating a content library that every...

Publisher: Forbes

Author:

7 Jul 2015

The Curation Explosion, And Why Humans Still Trump Tech

Curators are better at helping the crowd make sense of information online than algorithms. Author discusses solutions to music, news and video curation, with insights of what makes a good curator and curation solution.
Curators are better at helping the crowd make sense of information online than algorithms. Author discusses solutions to...

Publisher: Vox

Author:

17 Jun 2015

Journalism veterans see curation as the future of their industry

Big brands like Facebook and Apple turn to humans to disseminate news which proves that Journalism needs more than what algorithms can provide and that humans are better at judging the importance of news. Read about keys to success in this article.
Big brands like Facebook and Apple turn to humans to disseminate news which proves that Journalism needs more than what...
8 Jun 2015

12 Steps: How to Build a Successful Content Marketing Plan

Use this post as a reference for building your content strategy. Its important to have a strategy and its smart to start with other peoples experience. It will save you time and you will learn from their experience.
Use this post as a reference for building your content strategy. Its important to have a strategy and its smart to start...

How Algorithms Subtly Control What We Read, Hear, Watch And (Ultimately) Think

Algorithmic filtering may solve some problems but it creates a whole set of other problems allowing organizations to manipulate and control what people read. Human curators solve this problem. Our KBucket platform lets humans curate at scale, providing superior value to the consumers.
Algorithmic filtering may solve some problems but it creates a whole set of other problems allowing organizations to...
10 Dec 2014

Why Curation Matters to Content

I like this analysis on the importance of curation. It points out that the embrace of traditional publishers of curation signals a seismic shift and further purports that the users are seeking context that curation provides. It then goes to explain how curation is thought leadership and a service, its efficiency and imperative for publishers and brands. You can see the results in how we curate and share content with KBucket.
I like this analysis on the importance of curation. It points out that the embrace of traditional publishers of curation...
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