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I am the founder of Optimal Access. On this page I curate and share my research...
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Video Burst / Advertising / Knowledgebase / Active GRP (Gross Rating Point)
25 Feb 2014 ...advertising ctive way to measure the reach and frequency of an...I am the founder of Optimal Access. On this page I curate and share my research...
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Video Burst / Advertising / Knowledgebase / Advertising media selection
15 Aug 2012 ...advertising g the most cost-effective media for advertising, t...I am the founder of Optimal Access. On this page I curate and share my research...
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Video Burst / Advertising / Knowledgebase / Advertising network
25 Sep 2012 ...advertising any that connects advertisers to web sites that wa...I am the founder of Optimal Access. On this page I curate and share my research...
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Video Burst / Advertising / Knowledgebase / Content Targeting
19 Oct 2014 ...advertising on than the normal keyword based search queries. T...I am the founder of Optimal Access. On this page I curate and share my research...
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Video Burst / Advertising / Knowledgebase / Demand Side Platforms
6 Oct 2012 ...advertising digital advertisers to manage multiple ad exchange...I am the founder of Optimal Access. On this page I curate and share my research...
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Video Burst / Advertising / Knowledgebase / Direct Response Advertising and Marketing
14 Sep 2012 ...advertising or marketing that encourages a direct action from...I am the founder of Optimal Access. On this page I curate and share my research...
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Video Burst / Advertising / Knowledgebase / Display Advertising Exchange Landscape explained
7 Jun 2010 ...advertising display advertising landscape then this is a must...I am the founder of Optimal Access. On this page I curate and share my research...
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Video Burst / Advertising / Knowledgebase / How passback works and when to use it
24 Jan 2013 ...advertising isers for a number of reasons. Primarily, pass-bac...I am the founder of Optimal Access. On this page I curate and share my research...
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Video Burst / Advertising / Knowledgebase / IAB – Ad Unit Guidelines
16 May 2012 ...advertising , agencies and media companies for use in the crea...I am the founder of Optimal Access. On this page I curate and share my research...